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基于新时期下企业市场营销管理中敏捷性营销模式研究

国玺 张

2021财经与管理Engineering被引 11开放获取

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摘要

In the new era, if an enterprise wants to achieve long-term development, seize the development opportunities of the economic market in time, and enhance its own enterprise's market competitiveness, it needs to put a lot of effort into the marketing mode, make bold innovations and reasonable improvements to make the enterprise influence management is not easily eliminated by the market and can keep pace with the Times. At present, the internal management mode of enterprises are quite different, but all enterprises need to adhere to the market-oriented approach, and they need to have marketing methods that meet market demands to help them maximize economic benefits. Based on the new era, this paper make a specific research on the agile marketing mode in enterprise marketing management.

引用本文(GB/T 7714)

国玺 张. 基于新时期下企业市场营销管理中敏捷性营销模式研究[J]. 财经与管理, 2021.

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DOI:https://doi.org/10.26549/cjygl.v5i4.7101

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