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Interpurchase Time of Customer Behavior in Cloud Computing

Hui-Hsin、 Huang

2013Acta Scientiarum Naturalium Universitatis SunyatseniBusiness, Management and Accounting被引 1

摘要

Cloud computing is an increasingly popular paradigm for accessing computing resources. For marketing application, this paper proposes a dynamic model of customer interpurchase time with geometric distribution. This model considers that there is a change point in interpurchase time and two types of probability density functions are demonstrated (before changing: time decreasing; after changing: time increasing). With the description of change point, Bernoulli and Poisson distributions also are discussed in the model construction.

引用本文（GB/T 7714）